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Sales Reporting

MethodData puts the human touch into the HubSpot platform by providing meaningful, internally-facing sales metrics

What we Do

We're building a data and reporting product for HubSpot Enterprise users. Our product allows deep analytical insight and reporting of trends and opportunities in HubSpot CRM and Marketing data.  Hubspot is built by Marketing people for Marketing People. It wasn’t really designed for Sales people. HubSpot currently lacks a robust and flexible reporting tool which can help answer complex business questions

HubSpot does not provide the ability to analyze trends in snapshots of data. Our HubSpot data warehousing product allows complex queries and reports to be run over a long time horizon - and as a standalone integration, your customer historical HubSpot data will remain available to you should you ever need to migrate off the HubSpot platform in the future.

Our Reports

Hubspot List

One of the cores of HubSpot’s functionality is the dynamic list builder. You can create a list based on complex criteria. For example, a list of new leads that are in Ohio and viewed this blog post as their first page, which could indicate an interest in something. In order for a sales person to get value from this list, they need to log into the Husbpot platform.



Sales Pipeline

Sales managers who are managing a team currently have no way in HubSpot to get a quick snapshot of what has changed in the pipeline. The pipeline activity report shows changes since the last time it was received, as well as a list of deals which have had no activity within a given timeframe. This is a highly useful “tactical” tool.


Sales Pipeline Spreadsheet

This is a tabular report of the sales pipeline broken down by quarter, in order to help sales leaders report their sales progress. Each sales leader is unique, so we will make the report builder flexible enough to be valuable to each customer.


Pipeline Weighting Function

This is a simple tool to take the pipeline stage value and multiply it by the deal amount to create a “probability weighted pipeline” value. This allows sales leaders to report a stage-discounted pipeline value.


Who we Are


Sebastian Walker

Co-Founder & CEO

Sebastian is a Baltimore-based entrepreneur and former IT program manager with IBM, Thomson Reuters, and Legg Mason.

Born and raised in South Africa, Sebastian moved to London after college. Over the last 20 years, he has delivered complex data-driven IT projects in over 30 countries and served in multiple management roles. Sebastian met his wife, Leana, in a bookstore in London and moved to the US in 2012. They live in Baltimore with their 2-year-old son, and are expecting a baby girl in the spring.


Brian Ray

Technical Advisor

Brian Ray is a serial entrepreneur and an accomplished engineer. Brian provides technical and product guidance as an advisor and board member to the company.

Previously, Brian founded Link Labs, Inc., a wireless and internet of things solutions company, where he served as CEO and CTO. He has worked in wireless product engineering for 15 years and was a submarine officer in the US Navy. Brian attended the US Naval Academy and Oxford University. He has degrees in Economics and Mechanical Engineering. He is an accomplished offshore sailor, photographer, and father of two girls.


Will Craig

Software Engineer

Will is a software engineer with a boundless interest in all aspects of the field. He is a computer science graduate from Christopher Newport University, along with his friend/teammate/arch-rival Connor Redmon.

Since graduating, he has been involved in a variety of projects encapsulating a multitude of softwares and languages - WPF tablet applications, video-games with procedural generation features, and now a developer at Method Data (with a keen focus on UX design). In his free time, Will enjoys MMA, playing guitar, brewing beer, and keeping up to date with the latest technologies and practices in the industry.


Connor Redmon

Software Engineer

Connor is a highly motivated software engineer who takes great pride in developing thoughtful and high quality real-world applications.  

While obtaining his computer engineering degree from Christopher Newport University, he would eventually meet, and room with, his future co-worker, Will Craig. When Connor is away from the computer, he enjoys going to Washington Nationals games with his girlfriend, as well as being outdoors with his two dogs, Daisy and Drax.

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